Has Big Food already run out of customers in cities and other locales that are more readily accessible by land? And "supermarket" isn't really the right term, as such stores usually sell a variety of food, including fresh fruits and vegetables. Plus, even the processed foods sold by supermarkets are not all made by the same multinational conglomerate whose signature products include Raisinets and Sno-Caps.
So, what will the floating supermarket carry? Surely, necessary food items for these hard-to-reach residents, right? According to an article on Bloomberg.com: "The vessel will carry 300 different goods including chocolate, yogurt, ice cream and juices." Yup, all the essentials. But wait, maybe Nestlé is taking care of the poor's nutrition needs after all: "The company often adds nutrients such as iron, zinc, iodine and vitamin A to address deficiencies among the poor," the article reports. How heartwarming."