Wednesday, April 4, 2007
How fair is fair trade?
Fred Pearce looks at the reality of fair trade coffee direct from mount Kilimandjaro. Is it fair to buy a pound of coffee for $1.46 from the small producer when the retail price in britain is $ 12? Is it fair to use the fair trade label when the difference in purchasing price between the "Fair Trade" labelled coffee and the regular coffee is only 20 cents per pounds (coffee market price is $1.26 per pound)? Is fair trade only a conscience white wash?